Love-Based Copywriting Method: The Philosophy Behind Writing Copy that Attracts, Inspires and Invites

Ebook Details

Authors

Michele PW (Pariza Wacek)

Year 2015
Pages 108
Publisher Creative Concepts and Copywriting LLC
Language en
ISBN 9780996826013
File Size 160.5 KB
File Format EPUB
Download Counter 794
Amazon Link

Ebook Description

Do you hate the way sales and marketing copy makes you feel? Sales-y? Inauthentic? Hype-y? Just plain icky? You're not alone ... and there's a reason you feel that way. It's because traditional sales and marketing copy (also known as direct response copy) sells by tapping into fear.